“Have you heard the axiom that customers make their buying decisions emotionally and then justify them with logic afterwards? What’s more persuasive than a social platform that helps you harness potential customers’ enthusiasm for what they already love and elevate it to new heights? Facebook’s ability to leverage customer emotion is unparalleled.” (Brian Carter, The Like Economy, pg. 3) – SEEMS LIKE A FANTASTIC BOOK FULL OF GREAT TIPS 🙂 DÍKY JEŽÍŠKU 🙂